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I don't do this very often, but sometimes I come across blog posts or articles that I think are truly worthy of asking you to take five minutes and read.
You'll find this trio is a very eclectic mix from thought-provoking to down and dirty practical.
While only the blogging post is "directly" related to marketing or branding — I will gladly argue that all three articles cut to the core of our work and the life we get to have because of that work.
Enjoy!
We need an ethics czar by Bruce Weinstein (in BusinessWeek)
10 step intermediate guide to blogging your personal brand by Dan Schawbel (actually good for any blogging)
Stress — buster or builder? by Robyn McMaster