5 questions to define your 2012 game plan

gameplan
Define your 2012 game plan

Over the past month, I’ve been posing what I hope have been some head scratching, thought provoking questions to help you get ready for 2012.

If you can answer these five questions — I think you’re going to have a solid foundation for your marketing efforts moving forward.

In case you missed one, here are the five questions (with links to the whole post):

  1. What do you really sell?
  2. Who is your ideal customer?
  3. What’s the lifetime value of your customer?
  4. What’s your marketing foundation?
  5. What’s your legacy sentence?

So — have the questions changed your plans or focus?  Narrowed things a bit?  Or were these all a slam dunk?

Happy New Year and here’s to a very prosperous, joyful 2012 to you and yours!

Stock photo courtesy of www.BigStockPhoto.com

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